Life Stories and Marketing: Application on Child Socialization of Socially Responsible Consumption: An Abstract

Céline Hay; Joël Bree

doi:10.1007/978-3-319-99181-8_112

Chapitre D'ouvrage Année : 2018

Life Stories and Marketing: Application on Child Socialization of Socially Responsible Consumption: An Abstract

(1) , (2, 1)

1
2

Céline Hay

Fonction : Auteur
PersonId : 1042843

Normandie Innovation Marché Entreprise Consommation

Joël Bree

Fonction : Auteur
PersonId : 17594
IdHAL : joel-bree
ORCID : 0000-0002-5266-6790
IdRef : 032183461

ESSCA Research Lab

Normandie Innovation Marché Entreprise Consommation

CV

Domaines

Gestion et management

Joël Brée : Connectez-vous pour contacter le contributeur

https://normandie-univ.hal.science/hal-02046954

Soumis le : samedi 23 février 2019-08:49:16

Dernière modification le : mercredi 9 mars 2022-15:50:02

Dates et versions

hal-02046954 , version 1 (23-02-2019)

Identifiants

HAL Id : hal-02046954 , version 1
DOI : 10.1007/978-3-319-99181-8_112

Citer

Céline Hay, Joël Bree. Life Stories and Marketing: Application on Child Socialization of Socially Responsible Consumption: An Abstract. Nina Krey; Patricia Rossi. Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces. AMSAC 2018. Developments in Marketing Science: Proceedings of the Academy of Marketing Science., Springer, pp.355-356, 2018, ⟨10.1007/978-3-319-99181-8_112⟩. ⟨hal-02046954⟩

Exporter

BibTeX XML-TEI Dublin Core DC Terms EndNote DataCite

Collections

UNAM COMUE-NORMANDIE NIMEC UNIROUEN UNILEHAVRE UNICAEN IRIHS

50 Consultations

0 Téléchargements

Life Stories and Marketing: Application on Child Socialization of Socially Responsible Consumption: An Abstract

Domaines

Dates et versions

Identifiants

Citer

Exporter

Collections

Altmetric

Partager