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Conference papers

Contexte de programmation télévisuelle et efficacité des annonces destinées aux enfants

Fatma Besbes 1 Joël Bree 1 Neji Bouslama 2
1 NIMEC - Normandie Innovation Marché Entreprise Consommation
2 FSEG Tunis El Manar
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Conference papers
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https://hal-normandie-univ.archives-ouvertes.fr/hal-02050604
Contributor : Joël Brée Connect in order to contact the contributor
Submitted on : Wednesday, February 27, 2019 - 11:44:43 AM
Last modification on : Wednesday, March 9, 2022 - 3:50:03 PM

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  • HAL Id : hal-02050604, version 1

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COMUE-NORMANDIE | UNIROUEN | UNILEHAVRE | UNICAEN | IRIHS | NIMEC

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Fatma Besbes, Joël Bree, Neji Bouslama. Contexte de programmation télévisuelle et efficacité des annonces destinées aux enfants. 6ème International Management Research Conference, Mar 2007, Tunis, Tunisia. ⟨hal-02050604⟩

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