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The perception of social identity among secondary school groups : the case of the make-up market

Tony de Vassoigne 1 Arnaud Delannoy 1 Laurence Hélène 1
1 Métis Lab EM Normandie
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https://hal-normandie-univ.archives-ouvertes.fr/hal-01885636
Contributor : Université Normandie <>
Submitted on : Tuesday, October 2, 2018 - 10:47:11 AM
Last modification on : Wednesday, October 14, 2020 - 8:40:04 AM

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  • HAL Id : hal-01885636, version 1

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COMUE-NORMANDIE | METIS | EMNORMANDIE

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Tony de Vassoigne, Arnaud Delannoy, Laurence Hélène. The perception of social identity among secondary school groups : the case of the make-up market. Journal of Marketing Trends, International Marketing Trends Conference, 2018, 4 (3). ⟨hal-01885636⟩

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