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Lights… Camera… Action! Staging of actors in store

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hal-01710887 , version 1 (16-02-2018)

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  • HAL Id : hal-01710887 , version 1

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Emilie Hoëllard. Lights… Camera… Action! Staging of actors in store. International Marketing Trends Conference, Jan 2018, Paris, France. ⟨hal-01710887⟩
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